MPH Elective Course Option: Program Planning and Evaluation
- Researching Violence Against Women and Girls (PUBH 6058, 2 credits)
- Monitoring and Evaluation of Sexual and Reproductive Health Programs in Low- and MiddleIncome Countries (PUBH 6451, 2 credits)
- Social and Behavior Change Communication in Middle-to Low-Income Countries (PUBH 6452, 2 credits)
- Qualitative Methods in Health Promotion (PUBH 6530, 2 credits)
- Social Marketing: Theory and Practice (PUBH 6571, 2 credits)
- Marketing Research for Public Health (PUBH 6572, 3 credits)
- Cost Effectiveness Analysis of Health Promotion Interventions (PUBH 6508, 3 credits)
What Can I Do With Program Planning and Evaluation?
- Qualitative Research Methods — Explore the philosophy, goals and basic methods of qualitative research as applied in public health (i.e., behavioral research, program development and health policy).
- Social Marketing — Apply a range of marketing strategies in a real-world setting in order to impact the behavior of people, populations and policy makers.
- Marketing Research — Improve program design, implementation and effectiveness by using marketing research techniques to better understand clients of public health programs.